LG전자의 휴대폰 사업 중단 전략 분석
- 최초 등록일
- 2021.07.20
- 최종 저작일
- 2021.06
- 2페이지/ MS 워드
- 가격 2,000원
소개글
LG전자의 휴대폰 사업 중단 전략을 분석한 리포트이며 미국 대학에서 좋은 성적을 받았습니다
목차
1. Internal weakness and External threats
2. Visioning
3. Resource allocation
4. Major competitive advantages
본문내용
Korean electronics manufacturer LG Electronics has decided to wind down its mobile phone unit after admitting defeat in the global smartphone market. LG said this month it had made a “strategic decision to exit the incredibly competitive mobile phone sector” to focus on growing businesses such as supplying electric car parts. The company expects to complete the winding down of its mobile business by the end of July this year..
<중 략>
참고 자료
https://www.lgnewsroom.com/2021/04/lg-to-close-mobile-phone-business-worldwide/
https://www.theguardian.com/technology/2021/apr/05/lg-to-pull-out-of-mobile-phone-market
https://www.theverge.com/2021/4/11/22375938/lg-smartphone-business-exit-tcl-motorola
https://www.engadget.com/lg-mobile-worldwide-shutdown-020959355.html
https://www.cnbc.com/2020/12/23/lg-and-magna-announce-billion-dollar-joint-venture-in-electric-car-gear.html
https://www.fitchratings.com/research/corporate-finance/fitch-upgrades-lg-electronics-to-bbb-outlook-stable-12-04-2021
https://www.marketwatch.com/story/lg-electronics-posts-record-earnings-2021-01-29