관광 커뮤니티 비즈니스 수요에 대한 빅데이터 탐색 연구 - 마을호텔 18번가를 중심으로 - (A Study on the Exploration of Big Data on Demand of Tourism Community Business - Focused on the Village Hotel 18th Street -)

서지정보

· 발행기관 : 한국호텔리조트학회
· 수록지 정보 : 호텔리조트연구 / 22권 / 2호 / 255 ~ 274페이지
· 저자명 : 지윤호, 한장헌, 한주형

초록

Tourism community business contributes to improving the problems that the region has and can contribute to the revitalization of future tourism through the utilization of potential resources. This study conducted a big data analysis study on the village hotel 18th Street, a place for tourism community business that has recently been in the spotlight, to examine the perceptions and trends of tourism consumers. Keywords that are highly related to Village Hotel 18th Street, and collected a total of 4,780 and selected 60 of them for research. As a result, first, keywords closely related to Village Hotel 18th Street, such as Gohan, residents, urban regeneration, alleys, Gangwon-do, alleys, news, and travel, were collected. Second, as the result of the CONCOR group analysis, a total of six clusters were formed, such as major concepts and facilities, surrounding tour courses, and contests. Various academic implications and practical implications for Village Hotel 18th Street were provided.

영어초록

Tourism community business contributes to improving the problems that the region has and can contribute to the revitalization of future tourism through the utilization of potential resources. This study conducted a big data analysis study on the village hotel 18th Street, a place for tourism community business that has recently been in the spotlight, to examine the perceptions and trends of tourism consumers. Keywords that are highly related to Village Hotel 18th Street, and collected a total of 4,780 and selected 60 of them for research. As a result, first, keywords closely related to Village Hotel 18th Street, such as Gohan, residents, urban regeneration, alleys, Gangwon-do, alleys, news, and travel, were collected. Second, as the result of the CONCOR group analysis, a total of six clusters were formed, such as major concepts and facilities, surrounding tour courses, and contests. Various academic implications and practical implications for Village Hotel 18th Street were provided.

참고자료

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