카카오톡 이모티콘 캐릭터 디자인에서 웃음 유발 요인에 관한 연구 (Study on Laughter-arousing Factors of Character Designs of Kakaotalk Emoticons)

서지정보

· 발행기관 : 한국멀티미디어학회
· 수록지 정보 : 멀티미디어학회논문지 / 18권 / 2호 / 253 ~ 259페이지
· 저자명 : 이은경, 최명식, 김치용

초록

The spread of smartphones enabled the two-way communication through the Internet, and characteremoticons added fun and comfort to communication among users. To figure out laughter-arousing factors,a survey about emoticon designs of Kakaotalk Itemstore was conducted, targeting university studentsin their twenties. An interaction of ‘user-preferred emoticons’ and ‘laughter-arousing emoticons’ wasanalyzed. 90% of ‘user-preferred emoticons’ were ‘humorous emoticons’, and 84% of respondents answeredthat there is a relationship between ‘user-preferred emoticons’ and ‘laughter-arousing emoticons’.
Consequently, a high interaction between the ‘rank of emoticons’ and ‘laughter-arousing emoticons’ wasderived. Also, factors of laughter-arousing emoticons were analyzed by studying the ranks of emoticonfrom 1st to 8th of Kakaotalk Itemstore. Two-divisional figures reminding pure kids, maximization ofemotional expression by omission or exaggeration of mouth, and smoothness by concave curves arousedlaughter. Intuitively understandable gestures were employed in terms of action. Furthermore,two-divisional figures’ acting with comparably small body, hands and foot to their head, andpeople-mimicking motions of animals with cuteness and familiarity enabled arousal of laughter. In facialexpressions, humorous articulation of sad, busy or mad expression enabled positive communion amongusers.

영어초록

The spread of smartphones enabled the two-way communication through the Internet, and characteremoticons added fun and comfort to communication among users. To figure out laughter-arousing factors,a survey about emoticon designs of Kakaotalk Itemstore was conducted, targeting university studentsin their twenties. An interaction of ‘user-preferred emoticons’ and ‘laughter-arousing emoticons’ wasanalyzed. 90% of ‘user-preferred emoticons’ were ‘humorous emoticons’, and 84% of respondents answeredthat there is a relationship between ‘user-preferred emoticons’ and ‘laughter-arousing emoticons’.
Consequently, a high interaction between the ‘rank of emoticons’ and ‘laughter-arousing emoticons’ wasderived. Also, factors of laughter-arousing emoticons were analyzed by studying the ranks of emoticonfrom 1st to 8th of Kakaotalk Itemstore. Two-divisional figures reminding pure kids, maximization ofemotional expression by omission or exaggeration of mouth, and smoothness by concave curves arousedlaughter. Intuitively understandable gestures were employed in terms of action. Furthermore,two-divisional figures’ acting with comparably small body, hands and foot to their head, andpeople-mimicking motions of animals with cuteness and familiarity enabled arousal of laughter. In facialexpressions, humorous articulation of sad, busy or mad expression enabled positive communion amongusers.

참고자료

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