Kakao Games: From whom, and How Intellectual Property Should be Absorbed?

서지정보

· 발행기관 : 이화여자대학교 경영연구소
· 수록지 정보 : 신산업경영저널 / 39권 / 2호 / 87 ~ 106페이지
· 저자명 : 이승주, 강지수, 권연아, Pak Yuliya, 유민선, 박주은, 이은지, Sammy Nhan, 최승호

초록

This study analyzed the actual case in the Korean game industry, which achieved prominent growth with technology development. It focuses on IP management issues and strategies of Kakao Games, which has behemoth parent's company Kakao. This study presents the importance of well-designed M&A deals for effective Intellectual property (IP) management. We present that deal with a high risk of M&A and to maximize Kakao Games' strengths as a publisher for its IP management; it needs to be devoted IP due diligence.

참고자료

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