승용차 전면과 후면의 형태 이미지 평가에 관한 연구 (A Study on the Consumers’ Evaluation on the Formative Images of the Front and Rear Car Views)

서지정보

· 발행기관 : 한국기초조형학회
· 수록지 정보 : 기초조형학연구 / 9권 / 1호 / 71 ~ 81페이지
· 저자명 : 김관배

초록

Various images can be retrieved from a subject as a person examines it. These images generally work as the valuation basis for the subject. The whole image of the subject play a big part of this basis, and the whole image is a composition of the images gained from each part of the whole subject. The types of this relationship between the whole and the part can be classified into two. One is the case which each part is in concordance or is all very similar to each other and show little disparity between the whole and part. The other case is where all partial images are in disparity. In this case, the image of each part either suit or does not suit the whole image and the part with stronger image plays a bigger role in forming the whole image. The matter on how the image of designed product is evaluated by consumers is very important for the designers. The designers need to examine whether the consumers evaluate the product’s image from the part or the whole, and also, on what part they focus while evaluating the product image. This study approaches under this statement to research and analyze how consumers evaluate the images of automobiles’ front and rear view. Through this study we analyzed the consumers’ evaluation on the whole images of mobiles’ front and rear view, conducted the images’ comparative analysis and sought the most influential part in forming the images of the two parts.

영어초록

Various images can be retrieved from a subject as a person examines it. These images generally work as the valuation basis for the subject. The whole image of the subject play a big part of this basis, and the whole image is a composition of the images gained from each part of the whole subject. The types of this relationship between the whole and the part can be classified into two. One is the case which each part is in concordance or is all very similar to each other and show little disparity between the whole and part. The other case is where all partial images are in disparity. In this case, the image of each part either suit or does not suit the whole image and the part with stronger image plays a bigger role in forming the whole image. The matter on how the image of designed product is evaluated by consumers is very important for the designers. The designers need to examine whether the consumers evaluate the product’s image from the part or the whole, and also, on what part they focus while evaluating the product image. This study approaches under this statement to research and analyze how consumers evaluate the images of automobiles’ front and rear view. Through this study we analyzed the consumers’ evaluation on the whole images of mobiles’ front and rear view, conducted the images’ comparative analysis and sought the most influential part in forming the images of the two parts.

참고자료

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