TV음식프로그램의 포맷구성과 콘텐츠의 의미생성: KBS-TV <한국인의 밥상>에 대한 기호학적 분석을 중심으로 (Formats and contents of TV food programs and their meanings : A Semiotic study on of KBS‐TV)

서지정보

· 발행기관 : 한국기호학회
· 수록지 정보 : 기호학 연구 / 36권 / 69 ~ 104페이지
· 저자명 : 박신자, 백선기

초록

As a matter of fact, food has been a hot topic of TV programs in Korea. Food programs are overflowing in various genres including culture,entertainment and drama. Thus, why did food programs turn up in the media? What is the discourse the food programs have? This study was based on <Korean Cuisine and Dining> of KBS-TV which began from January 2011, It set out to help understand its formats and narrative structures.
Results from the analysis of <Korean Cuisine and Dining> showed that the program had constant trends in the plot like grounds to select subjects,ingredients offering information, the introduction of representative food cultures, re-emphasis on the meaning of subjects. It also had its own features like limited narratives, re-interpretation of stories related to food,re-productibility of cooking. The analysis of the narrative structures revealed that the narrative structures varied depending on regions, ingredients and the times, with great differences in methods to unfold story introduction and in ways to draw out subjects. The narrative structures were unfolded focusing on regions, ingredients and the times for story introduction, while the subjects were drawn out in a method to highlight Korean sentiment.
The key subjects of <Korean Cuisine and Dining> were divided into the four categories of hometown, nature, time, recollection. Most frequent subject was hometown which includes nostalgia, yearning, memory, warmth and affection. Episodes related to the nature emphasized affluence and vitality, while ones concerning the times put emphasis on joys and sorrows,origin, customs and tradition. When it came to recollection, the program highlighted modesty and sacrifice. And Korean dishes introduced in <Korean Cuisine and Dining> were classified by the type, which resulted in the fact that boiled dishes(spoiled ones and fermented ones) were introduced most frequently. Korean food culture has its own features that a lot of stews and soups, and most dishes are of hot and spicy taste. Finally,its discourses emphasized times and recollection.
In conclusion, <Korean Cuisine and Dining> did not simply introduce Korean dishes, but also delivered traditions of Korean food and Korean sentiments such as healing, nostalgia, affection and grudges.

영어초록

As a matter of fact, food has been a hot topic of TV programs in Korea. Food programs are overflowing in various genres including culture,entertainment and drama. Thus, why did food programs turn up in the media? What is the discourse the food programs have? This study was based on <Korean Cuisine and Dining> of KBS-TV which began from January 2011, It set out to help understand its formats and narrative structures.
Results from the analysis of <Korean Cuisine and Dining> showed that the program had constant trends in the plot like grounds to select subjects,ingredients offering information, the introduction of representative food cultures, re-emphasis on the meaning of subjects. It also had its own features like limited narratives, re-interpretation of stories related to food,re-productibility of cooking. The analysis of the narrative structures revealed that the narrative structures varied depending on regions, ingredients and the times, with great differences in methods to unfold story introduction and in ways to draw out subjects. The narrative structures were unfolded focusing on regions, ingredients and the times for story introduction, while the subjects were drawn out in a method to highlight Korean sentiment.
The key subjects of <Korean Cuisine and Dining> were divided into the four categories of hometown, nature, time, recollection. Most frequent subject was hometown which includes nostalgia, yearning, memory, warmth and affection. Episodes related to the nature emphasized affluence and vitality, while ones concerning the times put emphasis on joys and sorrows,origin, customs and tradition. When it came to recollection, the program highlighted modesty and sacrifice. And Korean dishes introduced in <Korean Cuisine and Dining> were classified by the type, which resulted in the fact that boiled dishes(spoiled ones and fermented ones) were introduced most frequently. Korean food culture has its own features that a lot of stews and soups, and most dishes are of hot and spicy taste. Finally,its discourses emphasized times and recollection.
In conclusion, <Korean Cuisine and Dining> did not simply introduce Korean dishes, but also delivered traditions of Korean food and Korean sentiments such as healing, nostalgia, affection and grudges.

참고자료

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