프로스포츠 관람객의 참여동기에 관한 측정도구 개발 (Development in Measurement Tool on Participatory Motive in Pro-sports Spectators)

서지정보

· 발행기관 : 한국사회체육학회
· 수록지 정보 : 한국사회체육학회지 / 38호 / 299 ~ 310페이지
· 저자명 : 최재원

초록

The purpose of this study is to allow many more spectators to participate, to develop prosports,
and to form infrastructure in spectators, by researching into participatory motive in prosports
spectators and by developing measurement tool. Adult men and women in over 20 years
old, who watch pro-sports, were carried out questionnaire. The collected questionnaires included
617 people. The primarily research subjects were researched on the basis of the response contents
in 602 people except 15 people whose response was insincere among these questionnaires. The
secondary research was extracted samples by using the stratified cluster random sampling
targeting spectators who directly visited pro-sports. Questionnaires were 614 people. 603 people
had become the finally analytical subjects except 26 people whose response was insincere among
these questionnaires.
Through the expert meeting, which was formed in order to develop a measurement tool based
on the results through inductive analysis on participatory motive in pro-sports spectators, the
questionnaire in totally 37 items was performed with 6 factors in “fun,” “environment,” “leisure
activity,” “event,” “famous player,” and “technique acquisition,” and with individual item in each
factor. To verify feasibility, reliability, and fit in the measurement tool for the participatory
motive in pro-sports spectators, which was formed on the basis of the results of the expert
meeting, a research was progressed. The collected data was researched on the basis of totally 603
questionnaires. Firstly, with analysis on skew and kurt, 2 items were removed. Through the item
analysis, 3 items were removed. Thus, it was developed into 32 items in totally 6 factors. In the
exploratory factor analysis for examining the common volume between factors, 8 items were
removed in the load volume with under .40. As a result of the exploratory factor analysis, it was
developed into 24 items in 6 factors. 4 kinds of fit acceptance indices(GFI, CFI, NFI, RMR) were
analyzed and researched by carrying out the confirmatory factor analysis as for whether 24 items
in 6 factors are established relationship among sub-factor variables. The lower result was shown
than the acceptance index in the measurement model on 24 items in initially 6 factors. Thus, the
finally-modified model was suggested by removing leisure activity factor and 6 sub-items based
on the reliability value and the regression coefficient value in individual item. As a result of this
analysis, a research on measurement tool of a participatory motive in pro-sports spectators was
developed 18 items in totally 5 factors for environment, fun, technique acquisition, event, and
famous player.

영어초록

The purpose of this study is to allow many more spectators to participate, to develop prosports,
and to form infrastructure in spectators, by researching into participatory motive in prosports
spectators and by developing measurement tool. Adult men and women in over 20 years
old, who watch pro-sports, were carried out questionnaire. The collected questionnaires included
617 people. The primarily research subjects were researched on the basis of the response contents
in 602 people except 15 people whose response was insincere among these questionnaires. The
secondary research was extracted samples by using the stratified cluster random sampling
targeting spectators who directly visited pro-sports. Questionnaires were 614 people. 603 people
had become the finally analytical subjects except 26 people whose response was insincere among
these questionnaires.
Through the expert meeting, which was formed in order to develop a measurement tool based
on the results through inductive analysis on participatory motive in pro-sports spectators, the
questionnaire in totally 37 items was performed with 6 factors in “fun,” “environment,” “leisure
activity,” “event,” “famous player,” and “technique acquisition,” and with individual item in each
factor. To verify feasibility, reliability, and fit in the measurement tool for the participatory
motive in pro-sports spectators, which was formed on the basis of the results of the expert
meeting, a research was progressed. The collected data was researched on the basis of totally 603
questionnaires. Firstly, with analysis on skew and kurt, 2 items were removed. Through the item
analysis, 3 items were removed. Thus, it was developed into 32 items in totally 6 factors. In the
exploratory factor analysis for examining the common volume between factors, 8 items were
removed in the load volume with under .40. As a result of the exploratory factor analysis, it was
developed into 24 items in 6 factors. 4 kinds of fit acceptance indices(GFI, CFI, NFI, RMR) were
analyzed and researched by carrying out the confirmatory factor analysis as for whether 24 items
in 6 factors are established relationship among sub-factor variables. The lower result was shown
than the acceptance index in the measurement model on 24 items in initially 6 factors. Thus, the
finally-modified model was suggested by removing leisure activity factor and 6 sub-items based
on the reliability value and the regression coefficient value in individual item. As a result of this
analysis, a research on measurement tool of a participatory motive in pro-sports spectators was
developed 18 items in totally 5 factors for environment, fun, technique acquisition, event, and
famous player.

참고자료

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