wal-mart 3

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wal-mart 1

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Wal-Mart- eying the global market

Wal-mart, the largest retailer in the world was established in US (Arkanas) in the year 1962 by Sam Walton, and grew steadily with sales figure of $218 billion and some 4500 stores by 2002. In the early stages Wal-mart operations were confined to the United States, where it established a competitive advantage based upon a combination of efficient merchandising and progressive human relations policies, probably taking a leaf out of the book of F.W Taylor.

Wal-mart was among few of the companies to implement information system to track product sales and inventory. Among some of the other successful strategies Wal-mart implemented were sharing widespread stock ownership among employees and pass on some of its benefits as low prices on to the consumers. With having substantial market share in general merchandising where it already had huge market presence, allowed the company to successfully foray into food retailing and make a huge dent in the market share of some of the established supermarket.

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