10대암 조발생률과 신문 보도량의 비교: 3대 일간지 보도(1990년∼2010년)를 중심으로 (The Representation of Cancer Risk by Korean Health Journalism: Comparing the Crude Rates of 10 Cancers to the Amount of Cancer News in the Three Major Newspapers(1990-2010))

서지정보

· 발행기관 : 한국보건교육건강증진학회
· 수록지 정보 : 보건교육건강증진학회지 / 30권 / 5호 / 201 ~ 210페이지
· 저자명 : 주영기, 정다은, 유명순

초록

Objectives: The public relies on the news media to understand health risks. To examine the surveillance function of Korean health
journalism, this study compared the rank-order of the 10 most frequently diagnosed cancers with that of the 10 cancers most frequently
covered by three major Korean newspapers. Methods: News stories published between 1999 and 2010 by the Chosun-Ilbo, Joong-Ang-Ilbo,
and Dong-A-Ilbo were examined. Data on cancer incidence were collected using the epidemiological data published by a governmental
public health institution. To compare the level of the crude rates and the amount of news coverage, rank-order correlation tests and
regression analyses were employed. Results: A reduction in the rank-ordered correlation coefficient was observed despite an increase in
the overall number of cancer news stories released. The significance of the correlation disappeared after 2006. The big difference of the
rank order between the crude rate and the amount of news coverage was observed in the cancer of breast, uteri, thyroid, and
gallbladder/biliary. Finally, the three newspapers did not follow the amount change in stomach, lung, liver, and uterine cervix cancer.
The four cancers' rank orders of crude rate were lowering, signifying a reduction of the comparative dangerousness of the four cancers.
Conclusions: The news media’s customization of news content and the negative bias in journalism are suggested as possible influences
on the news media’s inaccurate representation of cancer risk..

영어초록

Objectives: The public relies on the news media to understand health risks. To examine the surveillance function of Korean health
journalism, this study compared the rank-order of the 10 most frequently diagnosed cancers with that of the 10 cancers most frequently
covered by three major Korean newspapers. Methods: News stories published between 1999 and 2010 by the Chosun-Ilbo, Joong-Ang-Ilbo,
and Dong-A-Ilbo were examined. Data on cancer incidence were collected using the epidemiological data published by a governmental
public health institution. To compare the level of the crude rates and the amount of news coverage, rank-order correlation tests and
regression analyses were employed. Results: A reduction in the rank-ordered correlation coefficient was observed despite an increase in
the overall number of cancer news stories released. The significance of the correlation disappeared after 2006. The big difference of the
rank order between the crude rate and the amount of news coverage was observed in the cancer of breast, uteri, thyroid, and
gallbladder/biliary. Finally, the three newspapers did not follow the amount change in stomach, lung, liver, and uterine cervix cancer.
The four cancers' rank orders of crude rate were lowering, signifying a reduction of the comparative dangerousness of the four cancers.
Conclusions: The news media’s customization of news content and the negative bias in journalism are suggested as possible influences
on the news media’s inaccurate representation of cancer risk..

참고자료

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