전자상거래형 농업경영체의 특성에 관한 연구

서지정보

ㆍ발행기관 : 경북대학교 농업생명과학대학 ㆍ수록지정보 : Current Research on Agriculture and Life Sciences / 29권
ㆍ저자명 : 권중섭, 장우환

영어 초록

The purpose of this study is a classification of farm typology and an analysis of characteristic e-commerce type of farm enterprises. The classification of sample farm enterprises thus results in six distinctively agribusiness type. The six identified types can be characteristic as follows: production type, processing type and distribution type, e-commerce type, export-agricultural type, amenity-tourism type. This article attempted to come up with workable strategies to solve these problems affecting e-commerce type farm enterprises. The main results this paper are as follows: 1) to make organization of e-commerce type farm enterprises to accomplish business goals 2) to find out solution for urgent problems and subjects of farm management 3) to practice profitable business model for e-commerce type. E-commerce type farm enterprises needs are not only technology transference but also farm management.

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