ETHICAL CONSUMPTION REVISITED THROUGH THE ENVIRONMENTAL, SOCIAL, AND LEGAL DIMENSIONS

서지정보

ㆍ발행기관 : 글로벌지식마케팅경영학회(GFMC) ㆍ수록지정보 : Global Marketing Conference
ㆍ저자명 : Ilenia Bregoli

목차

ABSTRACT
Introduction
Literature review
Environmental – friendly products and services
Social – friendly products and services
Legally questionable products and services
Methodology
Results
Conclusion
References

영어 초록

The literature on ethical consumption has expanded over time and has focused on studying the attitudes and behaviours of consumers with regards to different products and services, such as organic, Fair Trade, environmentally and social friendly products. In addition to this, some research has focused on studying consumers’ attitudes and behaviours towards pirated or counterfeited products. However, to the best of the author’s knowledge, so far research has not mapped the “objects” taken into account within ethical consumption research (i.e. the type of products or services bought by consumers). Hence, this research aims at mapping these elements in order to have a clear picture on what aspects the marketing literature on ethical consumption has focused on and, in this way, understand if there are products and services on which future research should focus on. In order to achieve this aim a scoping review has been carried out by analysing 195 papers published on ethical and unethical consumption. From the results achieved so far, it appears that research has mainly focused on environmental and social products and services, while limited research has been devoted to legally questionable objects (e.g. smuggled cigarettes, illegal drugs, etc.). It should be noted, however, that the analysis of collected papers is still on-going, thus the results here reported are incomplete.

참고 자료

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