SCM환경에 적합한 철강산언의 CRM 시스템 모델링
(주)코리아스칼라
- 최초 등록일
- 2016.04.02
- 최종 저작일
- 2004.03
- 9페이지/ 어도비 PDF
- 가격 4,000원
* 본 문서는 배포용으로 복사 및 편집이 불가합니다.
서지정보
ㆍ발행기관 : 대한안전경영과학회
ㆍ수록지정보 : 대한안전경영과학회지 / 6권 / 1호
ㆍ저자명 : 남호기, 박상민, 김용주
영어 초록
According to the changing environment of management, the concept of the one-to-one marketing is appeared in the environment of management by high Quality that customers needs. In this paradigm, CRM(Customer Relationship Management) offering integrated multiple view points is able to be executed by the advance of Information Technology (IT). In this study, the environment and the management status of the steel company that CRM implemented is analyzed. This study presents the system architecture which applies OLAP(on-line analytical processing), web technologies, and logistics service. Then this research presents a variety of effects and development direction in the future.
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