Exporting Education Services and Institutional Branding:The Case of National Institute of Education(NIE) International

서지정보

ㆍ발행기관 : 부산대학교 교육발전연구소 ㆍ수록지정보 : 교육연구 / 19권 / 1호
ㆍ저자명 : Goh Chor Boon

목차

Introduction
Innovations at the School Level
Innovations at the Higher Education Level
Exporting Education as one of the Public Sector Capabilities: Role of NIE
Exporting NIE’s Expertise to the World
Conclusion: Learning Points
References

한국어 초록

A popular trend facing universities today is the need to develop an entrepreneurial culture. This is largely in response to the call for quality excellence from the government and the request for the sharing of expert knowledge from the private sector. At the same time, universities are required to reduce their financial dependence on the state and become more financially proactive in sourcing for funding. In the case of Singapore, it is argued in this paper that, while the current trend of university entrepreneurialism and corporatisation of universities are motivating forces, a significant push factor for institutions of higher learning to edge out into the field of education consulting is the Singapore Government call to the public sector, including education, to export its knowledge and expertise to the world. This thinking is encapsulated in the “World.Singapore” initiative which is seen as an important growth formula for the country. The National Institute of Education (NIE) is one case example of a successful venture in education consulting, the business of which also promotes its institutional position in the world of teacher-education.

영어 초록

A popular trend facing universities today is the need to develop an entrepreneurial culture. This is largely in response to the call for quality excellence from the government and the request for the sharing of expert knowledge from the private sector. At the same time, universities are required to reduce their financial dependence on the state and become more financially proactive in sourcing for funding. In the case of Singapore, it is argued in this paper that, while the current trend of university entrepreneurialism and corporatisation of universities are motivating forces, a significant push factor for institutions of higher learning to edge out into the field of education consulting is the Singapore Government call to the public sector, including education, to export its knowledge and expertise to the world. This thinking is encapsulated in the “World.Singapore” initiative which is seen as an important growth formula for the country. The National Institute of Education (NIE) is one case example of a successful venture in education consulting, the business of which also promotes its institutional position in the world of teacher-education.

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