xiaomi과학 기술 ppt,마케팅
- 최초 등록일
- 2021.06.19
- 최종 저작일
- 2020.09
- 14페이지/ MS 파워포인트
- 가격 2,500원
소개글
"xiaomi과학 기술 ppt,마케팅"에 대한 내용입니다.
목차
1. Introduction
2. Xiaomi's operating strategy
3. Determination of the brand name
4. Big Data
5. scene used by developers
6. Xiaomi & AI
7. Marketing Strategy
8. Pricing strategy
9. How to achieve high quality and low price?
10. Brand Positioning
11. Design Concept
본문내용
- Xiaomi was formally established in April 2010 as a mobile internet company focusing on independent research and development of high-end smartphones.
- Xiaomi has built the world's largest consumer IoT platform, connecting more than 200 million smart devices, and MIUI's monthly active users reach 309.6 million.
- There are nearly 400 companies invested by Xiaomi, covering smart hardware, consumer goods, education, games, social networks, cultural entertainment, medical and health care, automobile transportation, finance and other fields.
참고 자료
"The China Smartphone Market Picks Up Slightly in 2014Q4, IDC Reports". IDC. Archived from the original on 17 February 2015. Retrieved 18 February 2015.
"A Slowdown in China Drags the Worldwide Smartphone Market to a Year-over-Year Decline of 2.9% in Shipments During the First Quarter of 2018, According to IDC". IDC. Archived from the original on 7 May 2018. Retrieved 7 May 2018.
Triggs, Rob. "The Xiaomi model is taking over the world". Android Authority. Archived from the original on 17 February 2015. Retrieved 17 February 2015.
"User Agreement". miui.com. Archived from the original on 6 June 2014. Retrieved 5 June 2014.