Leveraging IP for Business Success
- 최초 등록일
- 2009.04.30
- 최종 저작일
- 2009.03
- 16페이지/ MS 파워포인트
- 가격 2,500원
소개글
정보통신경영 수업에서 과제로 발표했던 자료입니다.
목차
S1, provides a brief overview of IP
S2, discusses how IP enables business benefits in multiple ways and provides examples
S3, provides a framework for IP as a strategic technology foundation within an enterprise and discusses segments of the IT infrastructure where IP can be leveraged
S4, identifies how an enterprise can use this framework to proceed with developing a sound Enterprise IP Strategy.
본문내용
We examine the creation of an Enterprise IP Strategy from a business impact and a technology point of view and provide factors to consider when developing this strategy
Enhancing Revenue
- New Business Model(ex, Ebay, Amazon.com)
- IP-enabled sales channel and service capability for new and existing customer
1. Insurance Agents
- Real-time and convincing Information
- Providing tailored solutions
2. Retail Chains
- Web-based inventory pages
- Fulfill customer requests
3. Hotel Reservation Systems
- Self-service arrangement
- Providing quality service, Maximizing the room utilization of a hotel chain
참고 자료
없음