Connected devices_IOT

목차

1. What are connected devices?
2. Jobs that IoT will impact
3. Things marketers need to know about the Internet of Things
4. Increases Sales through Internet of Things Applications
5. Ways The Internet Of Things will make marketing smarter
6. IoT trends for the future
7. Risks
8. Conclusion

본문내용

1. Easy exchange of sales data
Smart devices → informed marketing strategies 
+ 
improve ROI on future sales

TIM
Smart devices that can gather this data and supply it back to you in real time, without the need for IT professionals to direct or monitor the interaction, will allow businesses to to create informed marketing strategies and improve ROI on future sales.


2. Smarter CRM : Instantaneous customer analysis
+ CRM tool: do more than simply gather and organize client data
→+ efficiently and accurately analyze that data

! MARKETEERS! : streamline process of decision making process

참고 자료

https://www.salesforce.com/blog/2014/03/internet-of-things-marketing-impact.html
https://lookaside.fbsbx.com/file/Ultimate_Guide_to_the_Internet_of_Things.pdf?token=AWxP0TaYd_rKZDNFGZjwwjnRdEu9SLewgDGR1zbqPiyhiHlW5eVwzzdzJ6ohX-TqRzZI3p-Zw27XD0IiHUJhZ-KRhINEC3pGUVru4-iv1V4QeewHn2CqRQNAZ6Q3-mAcqHE
https://lookaside.fbsbx.com/file/internetofthingsandthefutureofmarketing-141022103311-conversion-gate01.pdf?token=AWxwQIMpjWX4LNpkWlTvyc9UTFvyjILNsT6-yuIju9VFy2jT9nju_3xUbFLIogek7Rsq4aIzI9HlaQlrOKV3mtBgiRYgoUDb2WEM2wSh4OFUJODFlpr19_heSgK03XNvH5g
http://blog.nuvemconsulting.com/top-5-things-marketers-need-to-know-about-the-internet-of-things
http://www.cisco.com/c/dam/en_us/about/ac79/docs/innov/IoE_Economy.pdf
https://blogs.adobe.com/digitalmarketing/personalization/three-ways-personalize-internet-things/
http://www.cisco.com