관광자원론 개발 Plan(A+받은 영문 세로형식 보고서)

소개글

안녕하세요, 관광개발론 원어수업에서 진행한 보고서 과제입니다.
최종적으로 A+을 받았으며 한학기 동안 정말 힘들게 정리했습니다.
디자인부터 창의적인 아이디어 제안까지 모두 보실 수 있습니다.

관광 자원을 발굴하고 어떻게 개발할 것인지 세세하게 정리하였고,
배경, 계획 실행 과정, 지리적, 개념적 정의를 이용한 계획들, 어떻게 마케팅할 것인지 등등
다양한 개념들을 담아내었습니다.
어떻게 과제를 수행해야할지 막막한 분들을 위한 길잡이가 되어 줄 것입니다.
또는 관광자원을 발굴하여 개발해야 할 때 참고할 수 있습니다.

도움이 되었으면 좋겠습니다!

목차

1. Background

2. Scope of the plan
1) Geographical
2) Temporal
3) Conceptual

3. Approach
1) Direction of planning
2) Stakeholder (Planning committee structure)

본문내용

Background
Developing Busan and Gamman harbor

Busan harbor has potential to grow Busan’s city image.
Not only because of its heritage as a harbor with a long history of flourishing trade, but also because of its central location, social surrounding, and Cultural Assets it is worth developing as presented in the following.

 Central location and easy Accessibility to different Transportation
 Remarkable Points of Interest, Attractions and Tourist sites which have potential to grow into popular Tourist Attractions.
 A long History with Cultural value
 Existing development plan of Busan City which will open doors for further growth
 Potential to grow into a central piece to form Busan’s City image/Busan’s Image as a city worth visiting

Location and Accessibility
 Central Location
 Maritime flair
 Intl. Passenger Cruise Terminal (Lots of routes from/to Japan)
 KTX stops Choryang and Busan station
 Straight breakwater
 Busan Harbor Bridge
 Munhyeon Intersection the only place that can connect directly to Namhae, Gyeongbu, Boolean expressway

참고 자료

123RF. (2019). Isometric pile of mailing postal address mail letters post stamp template vector illustration. https://previews.123rf.com/images/ominaesi/ominaesi1810/ominaesi181000073/114084862-isometric-pile-of-mailing-postal-address-mail-letters-post-stamp-template-vector-illustration.jpg (last viewed 21.12.05)
123RF. (2018). Group of cheerful senior friends sitting and watching TV together.https://www.123rf.com/photo_95597993_group-of-cheerful-senior-friends-sitting-and-watching-tv-together.html (last viewed 21.06.02)
Adobe. (2021) Design brochures that draw the eye. https://www.adobe.com/sea/products/indesign/brochure-design-software.html (last viewed 21. 06. 15)
Alton, L. (2017) 7 Tips for Marketing Effectively to Seniors.https://www.semrush.com/blog/7-tips-for-marketing-effectively-to-seniors/ (last viewed 21.06.30)
Azkorra, Z. Perez, J. Coma, L.F. Cabeza, S. Bures, J.E. Alvaro, A. Erkoreka, Mexa, M.Uu. (2014). Evaluation of green walls as a passive acoustic insulation system for buildings. ELSEVIER. (last viewed 21.06.10)
Bioethanol. (2021) (Deluxe Patio outdoor gas fireplace – black. https://www.bioethanol-fireplace.co.uk/deluxe-patiooutdoor-gas-fireplace---black_2012r29235.html (last viewed 21. 05. 29)
BTO. (2021) Busan Visitor Destination Data Analysis. https://bto.or.kr/kor/CMS/Board/Board.do?mCode=MN103&&mode=view&board_seq=1148& (last viewed 21.06.10)
Busan Culture and Tourism Festival Organizing committee. (2021) Festivals. http://www.bfo.or.kr/festival_port/info/01.asp?MENUDIV=1 (last viewed 21. 06. 05)
Busan Metropolitan City. (2019). 년부산방문실태조사요약보고서Summary of 2019 Busan Visit Survey
https://www.busan.go.kr/pr/reference/1432763?curPage=&srchBeginDt=2019-07-24&srchEndDt=2020-07-24&srchKey=&srchText=
Coray, T. (2018). How to Market to Seniors. https://www.sheerid.com/blog/how-to-market-to-seniors/ (last viewed 21.06.12)
Crouch, E. (2020). Breaking Ground on a New Era in Lodging | BCG https://www.bcg.com/publications/2020/understanding-consumer-behavior-in-hotel-industry-post-covid-19 (last viewed, 21.06.05)
Echoes. ゆるい繋がりが、 (2019). https://service.aainc.co.jp/product/echoes/voices/0008 (last viewed 21. 06. 07)
Fitzgerald, M. (2020). Breaking Ground on a New Era in Lodging | BCG (last viewed 21.05.29)
Halpern, A. (2018). https://www.cntraveler.com/story/the-markets-you-need-to-visit-in-seoul
Hamburg.de.(2019). https://www.hamburg.de/gruendach/12794810/fotoaktion-vor-hamburgs-gruenen-fassaden/. Last viewed (2021.05.10)
Hamburg.de.(2019). https://www.hamburg.de/gruendach/12794810/fotoaktion-vor-hamburgs-gruenen-fassaden/. Last viewed (2021.05.10)
Healthcare Team. (2018). 3 Insights for Effectively Marketing to Seniors. https://www.medialogic.com/blog/healthcare-marketing/insights-for-marketing-to-seniors/ (last viewed 21.06.02)
Kim, F. (2021) 2020 Busan Tourism Industry Trend Analysis Data. https://www.busan.go.kr/pr/reference/1480220?curPage=&srchBeginDt=2016-05-27&srchEndDt=2021-05-27&srchKey=&srchText=
Kumar, S. (2020). Dubai Wonder Bus – All you need to know About Dubai’s Amphibious Tour https://www.headout.com/blog/dubai-wonder-bus/ (last viewed 21. 06.02)
Mini-City: muenchen.de. (2019)Archivbild.https://www.google.de/url?sa=i&url=http%3A%2F%2Fwww.muenchen.de%2Fveranstaltungen%2Fevent%2F11116.html&psig=AOvVaw2XltnA1qAxhFz4QW1VUSO&ust=16*************0&source=images&cd=vfe&ved=0CAIQjRxqFwoTCLDaua3E9vACFQAAAAAdAAAAABAD (last viewed 21.06.12)
https://goboat.dk/en/ (last viewed 21. 06. 13)
Netflix Korea. ENG SUB] 넷플릭스 (2021) https://www.youtube.com/channel/UCiEEF51uRAeZeCo8CJFhGWw (last viewed 21. 06. 05)
OECD. (2018). tour-2018-6-en.pdf (oecd-ilibrary.org) (last viewed 21.06.12)
Pololikashvili, Z. (2019). International Tourism Highlights, 2019 Edition (e- unwto.org) (last viewed 01.06.05)
Popek, S. (2017) Prague Street Market. https://www.archilovers.com/projects/14201/cr-land-guanganmen-green-technology-showroom.html (last viewed 21.06.12)
Red,wien.ORF/Agenturen. (2021).https://wien.orf.at/stories/3100410/ las viewed 2021.05.15
GoBoat. (2021) GoBoat Copenhagen. https://www.visitcopenhagen.com/copenhagen/planning/goboat-copenhagen-gdk912407 (last viewed 21.06.03)
Radisson. (2021) Have a dream at Bolshoi theatre. https://blog.radissonblu.com/have-a-dream-day-at-bolshoi-theater/ (last viewed 21. 06. 12)
Rodriguez, P. (2021). 9 post-covid tourism trends — Ideas for Change. https://www.ideasforchange.com/en/blog-futuresthatrock/9-post-covid-tourism-trends (last viewed 21.06.01)
Sadura, H. (2019) Biggest Street Market in Africa. https://images.app.goo.gl/oeACUDB46swuuVeSA (last viewed 21. 06. 15)
Ubm magazin (2020) (https://www.ubm-development.com/magazin/in-london-waechst-groesste-gruene-fassade (last viewed 2021.05.10)
UNWTO. (2015). Tourism in the 2030 Agenda | UNWTO https://www.unwto.org/tourism-in-2030-agenda tour-2018-6-en.pdf (oecd-ilibrary.org) (last viewed 21.06.21)
UNWTO (2019).International Tourism Highlights, 2019 Edition (e-unwto.org) https://www.unwto.org/publication/international-tourism-highlights-2019-edition (last viewed 21.06.04)
Wittman, M. (2019). https://www.urdesignmag.com/architecture/2019/07/09/stone-solar-studio-wittman-estes-node/ (21. 06. 12)
You tube Korea. 크리에이터 스포트라이트 시리즈 | 공식 트레일러 (2021) https://www.youtube.com/channel/UCOH52Yqq4-rdLvpt2Unsqsw (last viewed 21. 06. 04)