전자상거래 발표자료 (LinkedIn)

목차

1. LinkedIn
1) By the Numbers
2) How Brands Engage
3) Things to Remember

2. LinkedIn Engagement
1) Personal Brand Strategy
2) Company Brand Strategy
3) Career/Recruiting Strategy
4) Community Building Strategy

본문내용

Why do you think LinkedIn is Dominating?
In 2014,  LinkedIn has become a large SNS geoneurin more than 200 million people in more than 200 countries and 25 million. Market capitalization amounts to $ 18 billion. It is called economies of scale.

LinkedIn was the first company to start business SNS service. It is called winner takes all. LinkedIn has first appeared in 2003 was caused by the dot-com bubble burst in the middle of this recession. But Hoffman(LinkedIn CEO) says there was confidence that the right thing choose a company that operates in the recession. And LinkedIn overcome the initial difficulty. 

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