Design Principles of Animated Pedagogical Agent and Instructional Message for Affective Learning
(주)학지사
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- 2015.03.25
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- 2014.04
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서지정보
ㆍ발행기관 : 한국교육공학회
ㆍ수록지정보 : Educational Technology International / 15권 / 1호
ㆍ저자명 : Chanhee SON
목차
Introduction
Literature Review
Portraying Agent Credibility
Structuring Fear Arousing Message
Methods
Results
Discussion
References
한국어 초록
The purpose of this study was to develop design principles of both animated pedagogicalagents as ‘credible’ persuasive message source and persuasive fear arousing instructionalmessages in order to help enhance attitude changes toward a certain issue. Based on theprevious pedagogical agent research, this study drew the design principles providing ways tomanipulate agent credibility level and fear arousing level of message. Consequently, itspecified how to make pedagogical agents perceived less or more credible by learners bymanipulating a variety of agent features. For fear arousing message, this study showed howfear arousing messages would be structured into one of three levels: non-threatening,moderately threatening, and strongly threatening. Two different agent conditions and threemessage conditions were actually developed and experimentally tested with the participantsof 40 undergraduate students. The results showed that the agent design principles specifiedfrom the previous research worked well enough to make a distinction between the morecredible agent and the less credible agent. The overall results of this study may indicate thatthe design strategies for fear arousing message are retained on the premise of some futurerefinements.
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