AHP 분석법을 활용한 친환경 실내마감재의 소비자 가치 분석
(주)학지사
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- 2015.03.24
- 최종 저작일
- 2005.01
- 12페이지/ 어도비 PDF
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서지정보
ㆍ발행기관 : 한국주거학회
ㆍ수록지정보 : 한국주거학회논문집 / 16권 / 4호
ㆍ저자명 : 전정윤, 김경희, 김효진
목차
1.연구의 배경 및 목적
2.연구의 방법
3.실내마감재 선택행위특성 및 친환경 실내마감재에 관한 의식 조사결과
4.실내마감재 선택 시 친환경성에 대한 가치 분석
5.친환경 실내마감재 선호와 각 변인간의 상관분석 및 회귀분석
6.결론
참고문헌
한국어 초록
The purpose of this study is to find out the Consumers' value about Environmentally-Friendly Interior Finishing Material and to provide essential data for the development of realistic environmentally-friendly material also in compliance with the requirement of consumer. The questionnaire inquiry used of Analytic Hierarchy Process was carried out for both designers and common housewives to characterize the main demanding stratums for interior finishing goods in October, 2004. The results were summarized as follows; The interior finishing materials regarded as important in residential space were by the order of Wood Floor for Ondol, Wall Paper, Emulsion Paint; Environmentally-Friendly Wall Paper appeared its value of 1.56 times than Ordinary Wall Paper, in the same case of Emulsion Paint is at 1.63 times, Wood Floor at 2.12 times, respectively. Besides, as the result of correlation and regression analysis, they preferred to environmentally-friendly property by the nearer women, the nearer larger incomes, the nearer highly educated, and the nearer non-experts(housewives). …………………………………………………………………………………………………………………………키워드 : 친환경, 실내마감재, 소비자 가치, AHP 분석법 Keywords : Environmentally-Friendly, Interior Finishing Material, Consumer's Value, Analytic Hierarchy Process.
참고 자료
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