네슬레 기업분석(영문)

목차

1. Introduction & Globalization
2. Globalization strategy
3. Differences in Culture
4. Ethics Issues
5. Conclusion

본문내용

Nestle history begins back in 1866, when the first European condensed milk factory was opened in Cham, Switzerland, by the Anglo-Swiss Condensed Milk Company.
Pharmacist was in the mid-1860s, Nestle breastfeeding instead of foods that you can do to supplement the nutrition of infants, has been developed for the mothers could not breast feed. Milking in a variety of ways to combine the flour and sugar and began to experiment. His ultimate goal is lower the infant mortality due to malnutrition. He "Farine Lactee Henri Nestle" was named as a new product.

1-2. Entry of the world class (1905~1918)
Nestle and Anglo-Swiss Milk Company, the company was founded in 1905 by the merger was called. Until the early 1900s, the company United States, Britain, Germany and Spain operate the plant had been. After the company signed an agreement with Nestle in 1904, the Swiss General Chocolate "chocolate manufactured food were added.

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