현대미술에서 언어의 사용

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현대미술에서 언어가 어떻게 사용되는지에 대해 예를 제시하고, 이를 분석한 글입니다.

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Language and Art
Marshall Mcluhan, a communication theorist, said “The Medium is the Massage.”
McLuhan adopted the term "massage" to denote the effect each medium has on the human
sensorium, taking inventory of the "effects" of numerous media in terms of how they "massage" the
sensorium.
1
I think that an artwork is also the massage because it can stimulate the senses people
have and create a sensation among the people. For example, I saw a person who did not move an
inch in front of “The Starry Night” by Van Gogh for 10 minutes. I think she likes that painting, but
it is the first time to see a actual painting, not in a book or photography. The artwork made her
remind motionless for 10 minutes. In modern society, most artists make the artwork as the product
of self-expression in using various media like installation, photography and moving image. Some
works include language in these mediums.
The use of words to express meaning in art can be
categorized in at least eight primary ways.
2
This essay shows four ways that artists use the language
in their works. It contains a description, purpose and how the language connects to artwork.
First, words can provide sociopolitical commentary.
Keith Haring

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