10과 Don't Let Stereotypes Warp Your Judgment

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Is a girl called Gloria apt to be better looking than one called Bertha? Are criminals more likely to be dark than blond? Can you tell a good deal about someone`s personality from hearing his voice briefly over the phone? Can a person`s nationality be pretty accurately guessed from his photograph? Does the fact that someone wears glasses imply that he is intelligent?
The answer to all these questions is obviously, "No."

Gloria라고 불리는 소녀가 Bertha라고 불리는 소녀보다 더 예쁘게 보이는 경향이 있습니까? 범죄자들은 금발보다 흑발이 더 많습니까? 당신은 전화상의 간략한 그의 목소리를 듣고 상대방의 성격에 대해 말할 수 있습니까? 그의 사진을 보고 사람의 국적을 꽤 정확하게 추측할 수 있습니까? 누군가가 안경을 썼다는 사실이 그가 똑똑하다는 것을 의미합니까?
이 모든 질문에 대한 대답은 명백하게 “아니요”입니다.

Yet, from all the evidence at hand, most of us believe these things. Ask any college boy if he`d rather take his chances with a Gloria or a Bertha, or ask a college girl if she`d rather blind-date a Richard or a Cuthbert. In fact, you don`t have to ask : college students in questionnaires have revealed that names conjure up the same images in their minds as they do in yours - and for as little reason.

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