비지니스호텔 운영계획(10년플랜 세부수입비용구조)

소개글

비지니스 호텔 세부적인 수입, 비용 구조를 10년간 검토한 엑셀시트입니다.비지니스 호텔개발 검토안에 따른 기존 호텔수익구조 검토와 함께 Rm RNL, Rm PNL, Rm Stat, F&B PNL, Restaurant PNL, OOD PNL, OI&R PNL, A&G Exp, S&M Exp가 검토되어 있습니다.

목차

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본문내용

Proposed Dooksum Station Regional Development Business Hotel
Product
Concept
1 A 432 rooms city, business (5 star) hotel, on a large park with 120 units upmarket serviced residences and a 5,000 square meter convention center
Guest Rooms (net size)
Room Type: Sq M Pyung Ratio Units
1 Standard 30 9.07 78.26% 432
2 Studio 54 16.33 15.22% 84
3 2-bedroom 90 27.22 2.17% 12
4 3-bedroom 120 36.30 4.35% 24
Total 100.00% 552
Target Markets
1 Target market for hotel:
a. 432 standard rooms each at 30 sq meter net size
b. Corporate (both foreign and local) accounts doing business in Kangnam in the south, dongdaemun areas and eastern Seoul in the north.
c. Out of town and overseas guest attending MICE (meeting, incentive, convention and exhibition) in the convention center
d. Inbound tour groups
e. Domestic leisure (FIT and family)
2 Target market for service residences
a. 3 types of unit configurations:
i) Studio type, 84 units, each at 54 su meter net size

참고 자료

비지니스호텔운영