돌 의례에 대한 어머니들의 인식과 지식, 돌 의례 상품 선택에 관한 연구

저작시기 2014.02 |등록일 2015.03.22 파일확장자어도비 PDF (pdf) | 28페이지 | 가격 6,700원
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발행기관 : 한국가족자원경영학회 수록지정보 : 한국가족자원경영학회지 / 18권 / 1호 / 1 ~ 28 페이지
저자명 : 주영애

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The purpose of this study is to suggest how the first birthday rite, a practice inKorean culture, has changed over the time. A survey of 250 mothers was undertaken from October 11th to November 6th,2012. The research questions asked in this study are as follows. What general andexpert views are held about the first birthday rite? What type of awareness andknowledge do mothers have about the first birthday rite? Is there any correlationbetween mothers’ awareness and knowledge about first birthday rite? What is theimportance of the components of the baby's first birthday rite and the importance ofchoosing first birthday rite goods?The data were analyzed using SPSS 17.0. Frequency, F-test, correlation were alsoemployed. The results of this study are as follows: The first birthday rite shows aclear link to socializing. It is a family event, but is also seen as an opportunity to enhance relationships with relatives, colleagues, and friends. A banquet hall is chosenas preferred first birthday rite location, and participants are served a meal and receivegifts. The banquet information on first birthday rites was initially collected from theinternet, blog cafes, and an experienced. However, it has become gradually morecommon to hire a consultant to organize the first birthday rite. Awareness of the firstbirthday rite is high, but knowledge is relatively low. In addition, there is a positiverelationship between awareness and knowledge about the first birthday rite. Whenmothers are preparing for their baby's first birthday, they consider food for the guests’ banquet, space and time. Finally, individual positive relationships were found between choosing first birthday rite goods and employee services, contract pricing for goods,and food for guests.

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