학교를 대상으로 한 창업 아이템

소개글

HOIC이라는 대학교 정보 시스템을 이용한
창업 아이템에 관한 영문 리포트입니다.
경영 관련 분석이 배경에 나누어져 있습니다.

목차

< Basic Information >
Five Specific Contents
Successful Example < K-weather >
< Aanlysis >
1.SWOT
2. STP: Segmentation, Target, Position
3. 4Ps
4. University Information(Connected with EZ-Hub)
5. Traffic Information

< Cooperate with University and restaurant >
<Cooperation with Telecommunication Companies >
1. Be aligned with telecommunication companies: SKT, LGT, KTF
2. About SKT(Nate) & LGT(Ez-i) & KTF(Magic-n)
3. Specific Contents that telecommunication companies have
4. About how the coalition between telecommunication companies and HOIC will work each other

본문내용

Business Concept - Selling Information, not selling a finished product. It shows how important information is these period.

Purpose - To improve and make efficient lives who are related to Hanyang University such as students, professors, and store owners around Hanyang University.

Targets - Students, not only Korean students but also foreign students who are not use to be in Korea or Korean Universities.
- Professors, not only Hanyang Unviersity professors but also other foreign and domestic professors.
- Store owners around Hanyang University.
- Parents who lives in Seoul and who lives in local area.

Substance - This business, HOIC, is going to use cellular phone to connect consumers. HOIC is planning to provide all these five contents services through cellular phone and receive the profits through cellular phone per month. Each months who use HOIC service should pay 3000 won per month to HOIC.

참고 자료

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