인텔 Intel Corportation 하버드비즈니스리뷰 A+ 분석 발표자료
- 최초 등록일
- 2012.09.20
- 최종 저작일
- 2013.02
- 42페이지/
MS 파워포인트
- 가격 4,000원
소개글
MBA나 경영학의 OM과 경영전략 과정에서 자주 사용되는 인텔 하버드비즈니스리뷰 영문 분석 발표자료입니다.
케이스의 충실한 분석과 마이클포터의 5 forces 분석, SWOT, Key Success factor, 경쟁전략을 분석하고 리스크 분석을통해 논리적 결론과 대안을 제시한 MBA 수업에서 A+을 받은 자료로 디자인이 깔끔하고 내용에 충실한 우수발표자료입니다.
여러분의 분석리포트나 발표자료를 준비하실 때 도움되시기 바랍니다.
목차
1. Business Overview
2. 5 Forces Analysis
3. SWOT Analysis
4. Key Success Factors (KSF)
5. Competitive advantages & strategies
6. New core business
7. Risks
8. Strategic Recommendations
본문내용
founded : 1968 in Santa Clara, California
founder : Gordon Moore,Robert Noyce
Sector : Technology
Industry : Semiconductor-Broad Line
Full time Employees : 83,900
< 중략 >
1. Where is the most “value” in a computer?
2. Success attracts competition, company must protect
against 2005 Intel has 82% of PC processor market
3. Technology moved so rapidly that patents became obsolete
protect by know-how, branding, scale, luck
4. Thrived on derived demand driven growth and rapid change
5. Continue heavy Research & Development
-Intel should reduce dependency on other company for technological
innovation. However, consumers buy PC, not microprocessor, so must set
appropriate R&D budget
1.Build new brand positioning
- There are many competitors in the filed of Intel’s new core business (wireless, healthcare, hardware-server)
2.Balance innovation and execution
- Importance of timing delays & unique market characteristics
참고 자료
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